{"id":14125,"date":"2018-03-28T11:13:57","date_gmt":"2018-03-28T10:13:57","guid":{"rendered":"https:\/\/365villas.com\/blog-de-websites-serie-i-esta-preparandose-para-la-disrupcion-de-google-ssl\/"},"modified":"2025-08-15T05:16:37","modified_gmt":"2025-08-15T05:16:37","slug":"blog-de-websites-serie-i-esta-preparandose-para-la-disrupcion-de-google-ssl","status":"publish","type":"post","link":"https:\/\/guestwisely.dev\/es\/blog\/blog-de-websites-serie-i-esta-preparandose-para-la-disrupcion-de-google-ssl\/","title":{"rendered":"\u00bfEst\u00e1s Listo para la Disrupci\u00f3n de Google SSL?"},"content":{"rendered":"

Google started warning the world back in 2014 about its plan to ensure the protection of information shared on websites. Everything began when one of the members of the Chrome Security Team sent out a proposal to mark all HTTP websites as \u201cNot secure\u201d. Now, this is a reality.\u00a0<\/strong><\/p>\n

From October 1st, Chrome will show the \u2018Not secure\u2019 warning<\/strong>\u00a0in two additional situations: when visitors enter data on an HTTP page, and on all HTTP pages visited in Incognito mode.<\/p>\n

So what does this mean?\u00a0<\/strong>Property managers and their website administrators should take the necessary action to ensure visitors to their website will continue to feel \u201csafe\u201d. Failure to do so through inaction is the same as scaring many of them away. Especially since nearly 60% of all web users use Chrome as their browser. In every website served over HTTP the data exchanged between the site\u2019s server and the user is in the open. Basically,\u00a0anyone with the ability to snoop on the connection, be it a hacker at a\u00a0public place or a repressive government, could steal passwords or other sensitive information.<\/p>\n

To help users browse the web safely, Chrome indicates connection security with an icon in the address bar:<\/p>\n

\"Google<\/p>\n

Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to.\u00a0The \u2018S\u2019 at the end of HTTPS stands for \u2018Secure\u2019.<\/strong>\u00a0It means all communications between your browser and the website are encrypted. HTTPS is often used to protect highly confidential online transactions like online banking and online shopping. As a result, the user information stays private,\u00a0avoiding the risk of hackers stealing your details.<\/strong><\/p>\n

Why is this important for my vacation rental business?\u00a0<\/strong><\/h4>\n

For a couple of (very important) reasons. Now site visitors will be notified that they are surfing a \u201cNot Secure\u201d website and be concerned about potential risks, whether they understand those risks or not.\u00a0\u00a0If you\u2019re working with sensitive customer information, whether that\u2019s credit card details or login credentials, HTTPS is a good way to reassure people that your site is secure.<\/p>\n

For\u00a0e-commerce sites that accept credit cards\u00a0MUST use an SSL certificate\u00a0<\/strong>\u00a0this is not an option. To comply with audit requirements, they must prove they use encryption of customer financial data. E-commerce sites cannot operate legitimately without an SSL certificate unless they go through a third-party payment processor such as Paypal. In such cases, companies such as Paypal, accept responsibility for the handling of customer financial information and hold the required certificates.<\/p>\n

On the other hand, Google announced that using\u00a0SSL encryption will give sites a ranking boost within Google\u2019s search engine.<\/strong>\u00a0All in all, if you\u2019re expecting to get a significant amount of search traffic in the next few years, you should plan on switching to HTTPS. As a result, better rankings can lead to more traffic. The more people see your site, the more visitors you\u2019ll get.<\/p>\n

The emails that went out few weeks ago had the subject line, \u201cChrome will show security warnings for\u201d. It explained where HTTPS changes are needed and provided more details on how to implement. Here is a copy of one of those notifications:<\/p>\n

\"Google<\/p>\n

It\u2019s nearly October and Google will start implementing this security measure soon.\u00a0Be proactive and act now!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Google started warning the world back in 2014 about its plan to ensure the protection of information shared on websites. Everything began when one of the members of the Chrome Security Team sent out a proposal to mark all HTTP websites as \u201cNot secure\u201d. Now, this is a reality.\u00a0 From October 1st, Chrome will show […]<\/p>\n","protected":false},"author":4,"featured_media":35477,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[326],"tags":[],"class_list":["post-14125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crecimiento-marketing"],"_links":{"self":[{"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/posts\/14125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/comments?post=14125"}],"version-history":[{"count":1,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/posts\/14125\/revisions"}],"predecessor-version":[{"id":35491,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/posts\/14125\/revisions\/35491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/media\/35477"}],"wp:attachment":[{"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/media?parent=14125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/categories?post=14125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/guestwisely.dev\/es\/wp-json\/wp\/v2\/tags?post=14125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}